It is not the rabbi blessing the food, health food, organic or any other popular misconception! It is, however, a set of biblical dietary guidelines followed by people of the Jewish faith, Muslims and some Christian groups such as Seventh Day Adventists.
It is interesting that statistics show that many kosher consumers are not Jewish. Many kosher consumers are regular, ordinary people who perceive kosher to be cleaner, better and healthier! That may certainly be the case, but it isn’t what kosher means.
KosherFest, the largest kosher trade-show in the world, projects kosher food sales to pass the $150 billion mark in 2010! Kosher is no longer a niche segment. With Fortune 500 companies such as Nabisco, P&G, M&M and Mars among others committed to being kosher, it’s no wonder its “in” to be kosher today.
In many types of manufacturing, the products may already be kosher or close to it. For some companies, there are only small changes in ingredients to kosher suppliers before they can be certified. Join the kosher certification revolution today and increase your market share!